• Employee satisfaction matters when companies want to retain workers in the face of competing offers, of which there were not many in recent years.
• Joseph Chris Partners, which works a lot in the construction industry, had an average of about 250 home-building jobs to fill every day in 2006 and two jobs in 2011. Now, however, it's 90 a day, so companies are having to compete to get the skills they need.
• The demand covers the industry – salespeople, construction personnel, estimators, purchasing agents, customer service staff, and operation executives with sales and/or finance backgrounds.

From the article:

Many experts have said that it is unreasonable for a company’s leadership to expect their employees to take better care of their customers, than the company does for the employees. There is a lot of truth in this reasoning, but in addition to customer satisfaction implications there are business operations to consider too.