Dive summary:

• On Florida's Gulf Coast, the local chapter of the U.S. Green Building Council is surveying contractors in hopes of collecting best green-building practices without asking firms to give away a competitive edge.
• Green building and efficiency are too often thought of in terms of specific building systems, and the group aims to broaden the concept to cover buildings as a whole by illuminating the best work being done.
• As the rationale goes, companies stand to profit by offering owners the best green practices, not just what meets the code in effect at the moment.

From the article:

While [chapter chairman Taylor Ralph] sees local firms that provide leadership and innovation, he believes there is a lot of room for sharing best practices and further educating local builders about what’s possible in terms of sustainability and profit. ...