The most read stories on Construction Dive this week dealt with concrete and cranes. Other issues for builders sneaked into the mix as well, though, with a piece about who defines green building standards and another about August construction start numbers getting a lot of clicks.

These were the five news posts that our readers looked at the most over the past seven days. Find out if you missed anything below:

• Builders say concrete house thumbs its nose at hurricanes and looks good, too—Developed by two Wisconsin companies, ForeverHome uses precast concrete for foundation, roof, walls and floors to wave off intense straight-line winds in hurricane-prone areas.
• A new product called AirStone gives the look of stone without the expense—The manmade 3-D wall covering is half the weight of concrete "stone" and is placed without grout.
• The biggest cranes in the world—The capacities of supercranes are rated in thousands of tons, and the biggest of the big have been growing dramatically.
• One view: Green building depends too much on consumers to push professionals—The owner of a green-focused ad agency found she had to fight to get green done right for a home and an office.
• After sliding for 3 months, overall construction starts were up in August—McGraw-Hill found increases in all types of construction, both buildings and other projects.

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