Dive Brief:
- A report by the National Association of Home Builders and McGraw Hill Construction says to expect green home construction to account for about a third of the new-home market by 2016.
- The Smart Market Report used information from NAHB-member builders and remodelers.
- Green home building was already 23% of the new-home market last year and is projected to make up between 26% and 33% by 2016, raising the question of when we can call green building mainstream.
Dive Insight:
The report concludes that in two years, green practices will account for 15% or more of the construction work done by 84% of the companies that build new single-family houses.