A down market need not be universal, as is demonstrated by a group of firms and individuals who are coming up with the home-building equivalents of a better mouse trap.
Some are finding success with different designs. Some have a better sales angle. At least one is using highly efficient materials. What they have in common is a way to differentiate themselves.
Here are the headlines of reports about trail-blazers that Builder Online finds notable:
- Meritage Homes Puts Energy Efficiency on Center Stage
- Passive House Institute US Makes an Imprint
- Trumark Homes Goes Where Customers Are and Homes Aren’t
- LGI Homes Pitches Ownership to Renters
- Woodley Architectural Group Goes Micro in Portland, Ore.
- Ferrier Custom Homes Undaunted by New Products
- Architect Dennis Wedlick Keeps It Practical
- BASF Tightens Up
- Ritz-Craft Works Hard for Its Trade Partners
- Kohler Derives Design Ideas From Employees
